Published: 10/30/2025
A group of ÂÒÂ×ÊÓÆµ students competed in the second annual National Collegiate Consulting Championship in Waco, Texas at Baylor University on Sept. 29.
Under the mentorship of Professor Joseph Kuvshinikov, Ph.D., ÂÒÂ×ÊÓÆµ students Katelyn Palmer, Danaya Cooley, Dom Beglinger and Mukhammad Marat were evaluated on five different categories to assess their consulting abilities.
“Together we had the opportunity to tackle real-world business challenges under pressure and sharpen our problem-solving skills in ways the classroom can’t replicate,” said Palmer, a Business Marketing student. “The weekend was incredibly memorable, not just because of the professional growth, but the energy, teamwork, and fun that came with it.”

In this competition, teams analyzed a business case and delivered their recommendations in a March Madness–style bracket, presenting directly to a panel of professional consultants who evaluated their analysis, strategy, and presentation skills.
Each team had 20 minutes to respond, including Q&A sessions, testing not only analytical ability but also clarity, persuasion and poise under pressure.
